Tom McSherry

Get More. Pay Less.

See how TOM-OS delivers enterprise-grade SEO intelligence at a fraction of typical agency costs.

More keywords tracked. More insights delivered. More value for every dollar spent.

Momentum

Single-location trades, solo professionals

TOM-OS

$750/mo

Typical Agency

$1,200-1,750

Save 37-57% + Get 7x More Keywords

100

Our Keywords

vs

10-15

Their Keywords

TOM-OS
Typical Agency

Deliverables

Content optimisation

Included
Basic on-page only

New content pages

Included
Extra $250-500 per piece

Link building

Quality links reverse-engineered from top competitors
Low-quality paid links, black hat tactics, or spammy guest posts

Press releases

Included
Extra $300-500 each

Google Business optimisation

Included
Basic setup

Intelligence Layer

Goal target tracking

Included
Basic rank tracking only

Monthly momentum score

Included
Not included

Keyword profitability insights

Included
Not included

Competitor analysis

Ongoing
One-time audit only

Competitor reviews intelligence

Included
Not included

Share of voice tracking

Included
Not included

AI visibility tracking

Included
Not included

Content gap identification

Included
Not included

80/20 priority ranking

Included
No prioritisation

Access

Email support

24-48hr response
Account manager

No lock-in contracts

Included
Often 6-12 month lock-in
Most Popular

Growth

Multi-location businesses, growing practices

TOM-OS

$1,500/mo

Typical Agency

$2,500-3,000

Save 40-50% + Get 8x More Keywords

250

Our Keywords

vs

25-30

Their Keywords

TOM-OS
Typical Agency

Deliverables

Content optimisation

Included
Basic on-page only

New content pages

Included
Extra $250-500 per piece

Link building

Quality links reverse-engineered from top competitors
Low-quality paid links, black hat tactics, or spammy guest posts

Press releases

Included
Extra $300-500 each

Google Business optimisation

Included
Basic setup

Intelligence Layer

Goal target tracking

Included
Basic rank tracking only

Monthly momentum score

Included
Not included

Keyword profitability insights

Included
Not included

Competitor analysis

Ongoing
One-time audit only

Competitor reviews intelligence

Included
Not included

Competitor benchmark reporting

Included
Not included

Share of voice tracking

Included
Not included

AI visibility tracking

Included
Not included

Content gap identification

Included
Not included

80/20 priority ranking

Included
No prioritisation

Access

Email support

24-48hr response
Account manager

No lock-in contracts

Included
Often 6-12 month lock-in

Scale

National providers, franchise, e-commerce

Scale Exclusive

Share of voice vs market share analysis
Custom AI trained on your business
Direct access to Tom (founder)

TOM-OS

$3,000/mo

Typical Agency

$5,000-7,500

Save 40-60% + Get 8-10x More Keywords

500

Our Keywords

vs

50-60

Their Keywords

TOM-OS
Typical Agency

Deliverables

Content optimisation

Included
Basic on-page only

New content pages

Included
Extra $250-500 per piece

Link building

Quality links reverse-engineered from top competitors
Low-quality paid links, black hat tactics, or spammy guest posts

Press releases

Included
Extra $300-500 each

Google Business optimisation

Included
Basic setup

Intelligence Layer

Goal target tracking

Included
Basic rank tracking only

Monthly momentum score

Included
Not included

Keyword profitability insights

Included
Not included

Competitor analysis

Ongoing
One-time audit only

Competitor reviews intelligence

Included
Not included

Competitor benchmark reporting

Included
Not included

Share of voice tracking

Included
Not included

AI visibility tracking

Included
Not included

Content gap identification

Included
Not included

80/20 priority ranking

Included
No prioritisation

Access

Email support

Priority response
Account manager

No lock-in contracts

Included
Often 6-12 month lock-in

Month-to-month engagement. No lock-in contracts. Results earn your business.

Why the Difference?

Typical Agencies

  • Junior staff following templates
  • Generic keyword research from basic tools
  • Monthly PDF reports with vanity metrics
  • Lock-in contracts because results are uncertain
  • Extra charges for content, links, and press releases

TOM-OS

  • 17-year strategist personally manages every account
  • Proprietary intelligence platform with profit-per-keyword analysis
  • Month-to-month because results speak for themselves
  • Content, links, and press releases all included

Ready to Get More for Less?

Request your free strategic roadmap. I'll map your market, identify your highest-value opportunities, and show you exactly where to focus - with no obligation.

Based on market research of NZ/AU SEO agencies, 2025